AI Meets Amplification: Smarter PR Strategies for Life Sciences Companies

The way audiences discover and engage with news is changing fast. From AI-driven search to “zero-click” content, traditional PR strategies are evolving.In this practical, insight-packed session from Big4Bio and PR Newswire, you’ll learn:

• How AI is reshaping communications in the life sciences space
• Best practices for creating press releases that resonate with both people and AI systems
• How to leverage multichannel amplification and stay visible in the “zero-click” era

We’ll close with an insider’s look at AMPLIFY — Big4Bio’s new membership program that gives life sciences brands enhanced reach across press releases, newsletters, industry sites, and social channels, plus expert support and deep discounts on distribution. If you want your news to break through in the AI era (without breaking the bank), this is your roadmap.